High-level training program promoting the analysis, creativity and communication skills for executives and management staff in the tourism and leisure professions.
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Objectifs
Initial training
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Executive Education Program
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Accessible for resumption of studies
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The Master Tourisme aims at professional activities in the fields of tourism, hospitality, culture and heritage. The training program is specifically designed to provide students with multidisciplinary skills, mastery of new technologies, and the sense of human contacts. The
The Master Tourisme aims to train multi-skilled senior executives capable of directing and managing tourism businesses, and integrating new information and communication technologies into a company. Students learn to anticipate and promote developments in these ICTs in order to better meet the needs of tourism businesses in the broad sense.
The graduates of the Master Tourisme develop skills related to managerial functions of a tourism structure. At the end of the program, students are able to :
Determine and implement the strategies of a company.
Design, implement, promote and manage tourism products, services and businesses.
Elaborate the event communication of tourist structures.
Ensure the enhancement and management of cultural and natural heritage.
In addition, mastery of the use of information and communication technologies (ICT) allows graduates to propose and implement new and digitalized solutions in tourism.
The tourism master’s takes place over two years; Master 1 and Master 2. 70% of courses are taught in French and 30% in English. There are two specialization courses: M2 e-tourism, Hospitality-MICE (Meeting, Incentives, Conferencing, Exhibitions) M2 e-tourism, Cultures-Travel-Territories Internship The Master 1 internship lasts 4 to 5 months, from April to August. The Master 2 internship lasts 6 months, from April to October. Each student is supported by a supervisory instructor (tutor) who ensures the smooth running of the course. The student can ask his or her tutor at any time for help with the report (problem, plan, etc.) The tutor is assisted by a co-tutor for the grading of the written and oral report. The supervisor in the company evaluates the internship and can attend the oral presentation of the student if he or she wishes. Vocational training Students have the opportunity to perform the M2 alternately. In master 2 students can perform the program under a contract of professionalization: 3 days on campus, 2 days in business.
• Director of tourist structures
• Sales department manager (internal or external)
• Event service director
• Marketing department director
• Community Manager
• Revenue manager
• Yield manager
• Responsible for web marketing
• SEO consultant
• Consultant in E-business and E-marketing
Registration fees for the national diplomas are set each year at national level. You will also have to pay a student and campus life contribution (CVEC) to the CROUS prior to any registration.
Publié le March 30, 2020–Mise à jour le March 2, 2023
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