PARCOURS - Comportements et décisions économiques à l’ère numérique

  • Economy-Management
  • Law
  • Political Science
PARCOURS - Comportements et décisions économiques à l’ère numérique

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The CODEEN course aims to train specialists in the analysis and prediction of behaviors in a digital environment, capable of independently leading intervention protocols, from design to data analysis. Read more


Initial training /
2 years
EUR Economie et Management
Campus Saint Jean d'Angély


Further studies

Possibility of doing a PHD.




The course CODEEN (Comportements et Décisions Economiques à l’Ere du numérique) offers training focused on the analysis and prediction of individual behavior, paired with an introduction to the main digital issues on economic and social relations. The training provides a knowledge at the intersection of economics, behavioral sciences, and digital technologies. It aims to train decision scientists, endowed with rigorous theoretical foundations in behavioral economics, and able to independently conduct experimental protocols and interventions in their entirety, from design to data analysis.

Throughout the training - and in addition to the core of fundamental skills centered on the analysis, the prediction of behaviors, and the design of intervention protocols provided by the courses - the students will also follow courses covering different fields such as finance, social networks, professional relations... in order to familiarize them with different sectors and promote their professional integration at the end of the training. They will also have to take at least one “minor” course each semester offered by the Graduate School of Economics and Management in order to strengthen their skills in the areas of their choice. (quantitative techniques, economic theory, methodology and history, professional skills, etc.)

The digital transformation is having a profound impact on our societies, whether by redefining many economic and social activities that are becoming dematerialized, by the evolution of our behavior and our growing dependence on connected objects, or by the growth of big data. The use of big data is becoming in particular a priority for many public and private actors, thanks to which it could become possible to better anticipate and predict individual behaviors, collective dynamics, and thus facilitate adaptation and resilience of our societies to the global challenges we are facing. 

Despite the increasing use of this data - in particular by the main digital giants who find make from it a lot of profit - data analysis techniques remain rather sketchy, focusing above all on the quantity of this data rather than on the quality of the information they contain. An essential prerequisite for improving public and private decision-making is therefore the acquisition of a rigorous theoretical background - in particular in cognitive, social psychology and in economics - thus making it possible to better analyse the data, and not to blindly trust raw algorithmic processing.

The CODEEN course offers to train specialists in these fields, endowed not only with the technical skills to exploit such data, but also with a more general background in social sciences on the main issues raised by the digital transformation on our behaviors and organizational methods.

  • Opportunities in fast-growing emerging professions, linked to the collection and analysis of user data
  • Multidisciplinary training mainly in economics and psychology, also with a background in sociology, law and digital knowledge
  • Reinforced training thanks to the small amount of students in the promotion, and many personal projects to be carried out for evaluations
  • Strong support for research with the involvement of several research projects from GREDEG (CNRS laboratory) and strong integration within the Graduate School of Economics and Management, as well as the possibility of pursuing a doctorate at the end of the master's degree


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Logo du Gredeg

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logo de la mshs

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Undergraduate level

The main way to access the double master is a bachelor's degree in economics, sociology and economics-management. Candidates with initial training in psychology, computer science, political science and applied mathematics, can also apply for the training.

The master's degree is aimed primarily at students in initial training with a bachelor's degree, but students with a less linear path (who already have a master in a related discipline, or resuming studies) are also welcome.

Direct admissions in the 2nd year remain exceptional, and candidates must show that they have followed courses similar to those of Master 1 during their initial training.

Conditions of applications

 Dematerialized application files.

Send the application through the ecandidat platform

Check the procedures

Conditions of specific applications

International candidates outside exchange programs must apply on the platform "Études en France" - French Agency in the favor of graduate studies, welcoming foreign students and mobility programs. This platform allows people from certain countries to come to France to start or continue a university program.
Check the procedure

Conditions of admission / Conditions of successful application

The first element of assessment of the application file is the motivated project of the candidates. The jury will also pay particular attention to the candidates results, particularly in microeconomics. The preselected applications will lead to an interview with the admission jury, composed of the master's management and professors.


Master 1
Semestre 1

UE 1 : Gouvernance et évaluation de l’innovation
Eco-innovation et modèles d’affaires
Gouvernance et politiques d’innovation

UE 2 : Institutions
Gouvernance environnementale
Economie des institutions

UE 3 : Économie comportementale et expérimentale
Informations et comportements économiques
Experimental economics

UE 4 : Mineure
Un cours obligatoire à choisir parmi les mineures proposés par l'EUR ELMI
Possibilité de suivre davantage de mineures (optionnel) si l’emploi du temps le permet

UE 5 : Politiques publiques comportementales

UE 6 : Projet professionnel et de recherche
Méthodologie du mémoire
Anglais 1

Semestre 2

UE 7 : Economie comportementale
Économie comportementale
Behavioural finance

UE 8 : Numérique et financement
Droit du numérique

UE 9 : Marchés et rationalité
Construction sociale des marchés
Approches de la rationalité

UE 10 : Mineure
Un cours obligatoire à choisir parmi les mineures proposées par l'École Universitaire de Recherche d'Économie et de Management
Possibilité de suivre davantage de mineures (optionnel) si l’emploi du temps le permet

UE 11 : Projet professionnel et de recherche 2
Mémoire de M1
Insertion professionnelle
Anglais 2

Master 2
Semestre 1

UE 1 : Behavioural and experimental economics
Decision theory
Experimental economics 2

UE 2 : Digital economics
Industrial organisation and digital economics
Privacy and data protection
Networks and interactions

UE 3 : Économie du numérique
Économie du numérique
Économie du travail et gig economy
Approches de la complexité

UE 4 : Projet d'année

UE 5 : Mineure
Deux cours obligatoires à choisir parmi les mineures proposées (un par semestre)
Possibilité de suivre davantage de mineures (optionnel) si l’emploi du temps le permet

UE 6 : Stage et mémoire (Mars - Août)
Mémoire professionnel ou de recherche
Méthodologie du mémoire 2
Insertion professionnelle 2

Semestre 2

UE 7 : Mineure
Un cours obligatoire à choisir parmi les mineures proposés par l'EUR ELMI
Possibilité de suivre davantage de mineures (optionnel) si l’emploi du temps le permet

UE 8 : Stage et mémoire (Mars – Août)

Arena, Richard, PU : Économie comportementale (S2)
Attanasi, Giuseppe, PU : Experimental economics 1&2 (S1, M2) ; Decision theory (M2)
Ayerbe, Cécile, PU : Eco-innovation et modèles d’affaires (S1)
Brisset, Nicolas, MCF : Construction sociale des marchés (S2)
Chessa, Michela, MCF : Industrial organisation (M2) ; Privacy and data protection (M2) ; Networks and interactions (M2)
Dalpont, Muriel, PU : Crowdfunding (S2)
Douai, Ali, MCF : Gouvernance environnementale (S1)
Festré, Agnès, PU : Experimental economics (S1) ; Economie des institutions (S1) ; Politiques publiques comportementales (S3)
Garnier, Alexandra, MCF : Droit du numérique (S2)
Gloria, Sandye, PU : Approches de la complexité (M2)
Godefroy, Lémy, MCF : Droit du numérique (S2)
Guerci, Éric, MCF : Behavioral finance (S2)
Guesmi, Samy, MCF : Economie du numérique (M2)
Lecouteux, Guilhem, MCF : Politiques publiques comportementales (S1) ; Decision theory (M2) ; Economie du travail et Gig economy (M2)
Chaillet, Jean-Philippe, PRCE : Anglais (S1, S2)
Pommet, Sophie, MCF : Gouvernance et politiques d’innovation (S1)
Ragni, Ludovic, PU : Approches de la rationalité (S2)
Torre, Dominique, PU : Organisation industrielle et numérisation (M2) ; Networks and interactions (M2)

The business relations department is available to support students in their internship research.
The internship is optional in M1 (1-4 months) and mandatory in M2 (4-6 months, between March and August).

Students can apply for an Erasmus + mobility during the 2nd semester of M1, and also have the possibility of virtual mobility within the networks of partner universities of the Université Côte d'Azur.

Compatibility with a professional activity

Les cours en M1 et M2 sont placés en début de semaine les lundi/mardi/mercredi. Les étudiants sont invités à suivre les cours en mineure offerts par la Graduate School of Economics and Management les jeudi et/ou vendredi, mais ceux-ci peuvent être suivis en distanciel – ce qui permet donc l’exercice d’une activité professionnelle les jeudi et vendredi.

The classes in M1 and M2 are placed at the beginning of the week on Monday/Tuesday/Wednesday. Students are invited to take the minor courses offered by the Graduate School of Economics and Management on Thursdays and/or Fridays, but these can be taken from home, which therefore allows the students to work on Thursday and Friday.

School and work experience alternating

All exams are assessed in full continuous assessment, with mainly individual or collective work to be submitted.

Consult the pedagogical regimes of Master 1.

Consult the pedagogical regimes of Master 2.

What's next ?

Year of highschool graduation

Degree equivalent to 4 or 5 years' higher education (Bac +4 & Bac +5)

Level of education obtained after completion

Graduate level

RNCP URL of content

Code RNCP : 34847
RNCP link

Master 1 students, only if they pass, are automatically admitted to Master 2.
Master 2 students have the opportunity to continue their work as part of the preparation of a doctoral thesis (PhD) in sociology or economics, only if they obtain doctoral funding.

Consult the platform of job, internship and apprenticeships offers of the University

Business sector or job

  • Socioeconomic study officer
  • Adviser to public or private organizations
  • User researcher / UX Researcher
  • Decision scientist
  • Digital Marketing
  • Functions around the "uses and services" layer in the field of digital technology and innovation
  • Teacher, researcher (if pursuing a doctorate)
ROME Code(s) :
  • M1403 - Études et prospectives socio-économiques
  • M1703 - Management et gestion de produit
  • M1402 - Conseil en organisation et management d''entreprise
  • K1802 - Développement local
  • H1206 - Management et ingénierie études, recherche et développement industriel


Registration fees for the national diplomas are set each year at national level. You will also have to pay a student and campus life contribution (CVEC) to the CROUS prior to any registration.

Once the registration authorization has been issued, candidates must proceed to their online registrations.
Check the procedures